What is Dealfront?

Dealfront is a premier European-first Go-to-Market (GTM) platform tailored for B2B sales and marketing teams. It empowers businesses to identify, prioritize, and engage high-intent prospects with precision, helping them fill pipelines with customers who are more likely to convert. The result: accelerated revenue growth and a more predictable sales funnel.

Why Dealfront?

Built on the merger of Leadfeeder and Echobot, Dealfront combines leading web visitor intelligence with powerful sales intelligence - making it uniquely strong in European markets. Its proprietary AI is trained on EU-specific data, ensuring you get not only accuracy but also deep GDPR compliance and localized insights across languages and regions.

What does Dealfront offer?

With Dealfront, you get access to powerful features that takes your go-to-market strategy to the next level:

• Comprehensive company & contact insights
  Tap into a database of over 60 million companies and 400 million verified contacts.

• Advanced ICP targeting and segmentation
  Use 100+ firmographic, technographic, demographic, and behavioral filters to zero in on your ideal customer profiles.

• Real-time buyer intent signals
  Monitor buying intent via live website behavior: page views, time spent, content interactions - alerting your team to act when prospects are most engaged.

• Multi-channel engagement capabilities
  Reach prospects via display ads, LinkedIn with high audience match rates, or directly through CRM notifications like Slack or email.

• AI-powered insights & streamlined workflows
  Dealfront AI highlights intent signals, surfaces contact details, and delivers actionable summaries directly in your CRM—no more digging through data.

• Link with your CRM
  Ensure seamless integration with your customer data in HubSpot.

• Reporting and analytics
  Measure the impact of your go-to-market efforts with advanced insights.

How does Dealfront work?

• Identify
  Spot ideal-fit accounts, even anonymous website visitors, and segment them using rich filters.
  

• Prioritize
  Rank accounts by real-time intent. Focus on prospects showing genuine interest, not just anonymous traffic.

• Activate
  Engage high-value prospects instantly through targeted ad campaigns, LinkedIn outreach, or CRM-integrated alerts.

• Convert & retain
  Turn interest into revenue—and build a flywheel: pre-close engagement feeds retention and post-sale growth.

Key benefits of Dealfront at a glance

• Boost pipeline quality
  Up to 3× more ICP-aligned accounts identified, with MQL-to-SQL conversion rates improving by as much as 75%.

• Save time
  Prospecting time can drop by up to 75%, freeing your team to focus on closing deals.

• Delivers European-grade data compliance
  GDPR-first, transparent, and secure.

• Aligns marketing & sales perfectly
  Shared real-time signals and context-rich leads drive faster, warmer conversations.
• Outperforms competitors in Europe
  Real-time, first-party data gives you the edge over platforms like 6sense  and Apollo for timing, accuracy, and EU market fit.
• Dealfront integrates seamlessly with:
  
  • CRM tools: Salesforce, HubSpot, Pipedrive, Zoho CRM, Microsoft Dynamics
  • Collaboration & automation tools: Slack, Google Ads, Zapier

You can surface Dealfront insights directly within your existing workflows for speed and efficiency.

Summary

Dealfront is the go-to platform for European B2B teams aiming to sharpen targeting, act on intent instantly, and drive revenue with minimal friction - all while staying fully compliant. Whether you're discovering new prospects, aligning sales and marketing, or closing deals faster, Dealfront gives you everything you need in one integrated hub.

Our expertise with Dealfront

As a Dealfront partner, Invalshoek helps companies implement and optimise go-to-market strategies. We work with clients in sectors such as technology, consulting, financial services and software development.

How we can help you

Are you considering Dealfront? Our team is ready to support you in successfully deploying ABM and B2B advertising. From strategy to execution, we make sure you get the most out of this powerful platform. Schedule an introductory meeting with us to discuss the possibilities.